The 'It Starts At Home' campaign for Grundig allowed Jacob Hopewell to explore the intersection of technology and domestic life. The brief required showcasing Grundig's range of home appliances while communicating the brand's commitment to sustainability and quality.Jacob's direction features elegant, architectural compositions that highlight both the sleek design of the products and their seamless integration into contemporary home environments. His camera work emphasizes the thoughtful details of the appliances while contextualizing them within meaningful family moments.The resulting campaign effectively communicates Grundig's premium positioning and environmental values, demonstrating Jacob's skill in creating lifestyle content that balances product showcase with emotional storytelling.
Director: @jacobhopewell
Executive Producer: @timbomars
Producer: @fuzz_lightyear
Production Company: @scenesterfilms
DOP: @alpkorfali
Production Service:@arewemental
Service Producer: @alicemustang
Director’s Agent: @visionaries_uk
Agency Producer: @ferreroroshers
Creative Lead: @brodieking
Creative: @dylanhartigan
Creative: @_tomsnell_
Project Director: @clairelchin
Offline Edit: @tenthree_editing
Editor: @miss_e_larks
Post Production: @no8ldn
Grade: @timotheous
Sound: @jungle.studios
